The evolution of digital mediums has created seismic changes in the way people buy and consume music. In recent years, small independent labels have grown to meet these new niche markets. Richard MacFarlane has done just that with 1080p, his small, Vancouver-based label. 1080p is unique among boutique electronic music labels for its sleek interface, wide genre range, and the creatively intriguing yet accessible artists.
This fusion of sensibilities all began in MacFarlane's prior career as a music scene blogger, covering a variety of music events and happenings in his native New Zealand. His love of curating music eventually led him to found his own label. From the beginning, the label focused on representing a diversity of artists and sounds.