Privacy Statement and Notice of Privacy Practices

New Audio LLC Privacy Notice

Last Updated: June 6, 2023

New Audio LLC d/b/a Master & Dynamic (“ New Audio ,” “ we ,” “ us ,” or our ”), builds beautifully crafted, technically sophisticated sound tools to allow our customers to experience the perfect balance of aesthetics, strength, comfort and exceptional sound.  This Privacy Notice is designed to help you understand how we collect, use, process, and share your personal information, and to help you understand and exercise your privacy rights. 

SCOPE AND UPDATES TO THIS PRIVACY NOTICE

1. PERSONAL INFORMATION WE COLLECT

2. HOW WE USE YOUR PERSONAL INFORMATION

3. HOW WE DISCLOSE YOUR PERSONAL INFORMATION

4. YOUR PRIVACY CHOICES AND RIGHTS

5. SECURITY OF YOUR INFORMATION

6. INTERNATIONAL DATA TRANSFERS

7. RETENTION OF PERSONAL INFORMATION

8. NOTICE AT COLLECTION AND SUPPLEMENTAL NOTICE FOR RESIDENTS OF CALIFORNIA AND CERTAIN U.S. STATES

9. SUPPLEMENTAL NOTICE FOR CERTAIN INTERNATIONAL COUNTRIES

10. CHILDREN’S INFORMATION

11. OTHER PROVISIONS

12. CONTACT US

      SCOPE AND UPDATES TO THIS PRIVACY NOTICE

      New Audio produces and sells high end, beautifully designed and technically sophisticated headphone “sound tools” for creative minds (our “Products”). We see our headphones as modern thinking caps: tools to help you focus and tune into your work while tuning out the world around you. We offer tools that help transport and inspire your mind. 

      This Privacy Notice applies to personal information processed by us, including in connection with our Products, on our websites, mobile applications (e.g., M&D Connect), and other online or offline offerings. To make this Privacy Policy easier to read, our websites, mobile applications and other offerings are collectively called the “Services.” 

      Changes to our Privacy Notice
      . We may revise this Privacy Notice from time to time in our sole discretion. If there are any material changes to this Privacy Notice, we will notify you as required by applicable law. You understand and agree that you will be deemed to have accepted the updated Privacy Notice if you continue to use our Services after the new Privacy Notice takes effect.

      1. PERSONAL INFORMATION WE COLLECT

      The categories of personal information we collect depend on how you interact with us, our Products and Services, and the requirements of applicable law.  We collect information that you provide to us, information we obtain automatically when you use our Products and Services, and information from other sources such as third-party services and organizations, as described below.  For residents of California and other states that provide additional rights, more information about the data we collect is available in our Notice at Collection and Supplemental Notice for Residents of California and Certain Other States, which is found here .

      A.  Personal Information You Provide to Us Directly

      We may collect personal information that you provide to us.

      • Account Creation. We may collect personal information when you create an account, such as name, email address, username, interests, product preferences, and items purchased.

      • Products and Registration. We may collect personal information when you purchase and/or register our Products or update the firmware and/or otherwise facilitate use of our Products and Services, such as your name, email address, or other contact information.

      • Purchases . We may collect personal information and details associated with your purchases, including payment information, shipping and billing information, and history of purchases.  Any payments made via our Services are processed by third-party payment processors. We do not directly collect or store any payment card information entered through our Services, but we may receive information associated with your payment card information (e.g., your billing details).  For more information about our third-party payment processors, please click here.

      • Marketing Email / SMS Signup.   We may collect your email address or phone number when you sign up to receive marketing emails or marketing SMS from us.

      • Your Communications with Us . We may collect personal information, such as email address, phone number, or mailing address when you request information about our Products or Services, register for news and updates, request customer or technical support, or otherwise communicate with us.

      • Surveys . We may contact you to participate in surveys. If you decide to participate, we may collect personal information from you in connection with the survey.

      • Interactive Features . We and others who use our Services may collect personal information that you submit or make available through our interactive features (e.g., messaging and chat features, commenting functionalities, forums, blogs, and social media pages). Any information you provide using the public sharing features of the Services will be considered “public,” unless otherwise required by applicable law, and is not subject to the privacy protections referenced herein.

      • Sweepstakes or Contests . We may collect personal information you provide for any sweepstakes or contests that we offer. In some jurisdictions, we are required to publicly share information of sweepstakes and contest winners.

      • Conferences, Trade Shows, and Other Events . We may collect personal information from individuals when we attend or host conferences, trade shows, and other events. 

      • Business Development and Strategic Partnerships . We may collect personal information from individuals and third parties to assess and pursue potential business opportunities. 

      • Job Applications . We may post job openings and opportunities on our Services. If you respond to one of these postings, we may collect your personal information, such as your application, CV, cover letter, and/or any other information you provide to us.

      B. Personal Information Collected Automatically 

      We may collect personal information automatically when you use our Services.

      • Automatic Collection of Personal Information . We may collect certain information automatically when you use our Services, such as your Internet protocol (IP) address, user settings, MAC address, cookie identifiers, mobile carrier, mobile advertising and other unique identifiers, browser or device information, location information (including approximate location derived from IP address), and Internet service provider. We may also automatically collect information regarding your use of our Services, such as pages that you visit before, during and after using our Services, information about the links you click, the types of content you interact with, the frequency and duration of your activities, and other information about how you use our Services. 

      • Crash Reports . If you provide crash reports, we may collect personal information related to such crash reports, including detailed diagnostic information about your device and the activities that led to the crash.

      • Location Information. We may collect precise location information if you enable precise location access in the permissions for the M&D Connect application or otherwise in connection with your use of our Services.

      • Cookie Policy (and Other Technologies). We, as well as third parties that provide content, advertising, or other functionality on our Services, may use cookies, pixel tags, and other technologies (“ Technologies ”) to automatically collect information through your use of our Services. 

      • Cookies . Cookies are small text files placed in device browsers that store preferences and facilitate and enhance your experience.

      • Pixel Tags/Web Beacons . A pixel tag (also known as a web beacon) is a piece of code embedded in our Services that collects information about engagement on our Services. The use of a pixel tag allows us to record, for example, that a user has visited a particular web page or clicked on a particular advertisement. We may also include web beacons in e-mails to understand whether messages have been opened, acted on, or forwarded.

      Our uses of these Technologies fall into the following general categories: 

      • Operationally Necessary . This includes Technologies that allow you access to our Services, applications, and tools that are required to identify irregular website behavior, prevent fraudulent activity, improve security, or allow you to make use of our functionality;

      • Performance-Related . We may use Technologies to assess the performance of our Services, including as part of our analytic practices to help us understand how individuals use our Services ( see Analytics below );

      • Functionality-Related . We may use Technologies that allow us to offer you enhanced functionality when accessing or using our Services. This may include identifying you when you sign into our Services or keeping track of your specified preferences, interests, or past items viewed;

      • Advertising- or Targeting-Related . We may use first party or third-party Technologies, including cross-device tracking, to deliver content, including ads relevant to your interests, on our Services or on third-party digital properties. 

      Some of the advertising Technologies we use include: 

      • Facebook Connect . For more information about Facebook’s use of your personal information, please visit Meta’s ( Facebook’s) Data Policy . To learn more about how to opt-out of Meta’s (Facebook’s) use of your information, please click here while logged in to your Meta (Facebook) account.

      • Aki Eyeview.   For more information about Aki’s use of your personal information, please visit Aki’s Privacy Policy.  To learn more about how to opt-out of Aki’s use of your information for interest-based advertising, please click here

      • Google Performance Max.  Google uses cookies to serve ads based on a user's prior visits to your website or other websites.   For more information about Google’s use of your personal information, please visit the Google Ads Privacy Hub .  Users may opt out of personalized advertising by visiting Ads Settings

      See “ Your Privacy Choices and Rights ” below to understand your choices regarding these Technologies.

      • Analytics . We may use Technologies and other third-party tools to process analytics information on our Services. These Technologies allow us to better understand how our digital Services are used and to continually improve and personalize our Services.  Some of our analytics partners include:

      • Google Analytics For more information about how Google uses your personal information (including for its own purposes, e.g., for profiling or linking it to other data), please visit Google Analytics’ Privacy Policy . To learn more about how to opt-out of Google Analytics’ use of your information, please click here

      • LinkedIn Analytics . For more information about how LinkedIn uses your personal information, please visit LinkedIn Analytics’ Privacy Policy . To learn more about how to opt-out of LinkedIn’s use of your information, please click here

      • TikTok Analytics For more information about how TikTok uses your personal information, please visit TikTok’s Privacy Policy . To learn more about how to opt-out of TikTok’s use of your information, please click here

      • Pinterest Conversion Tracker .  For more information about how Pinterest uses your personal information, please visit Pinterest’s Privacy Policy .  To learn more about how to opt-out of Pinterest’s use of your information, please click here

      • Hotjar (Session Replay Analytics) . We use Hotjar’s session replay analytics services. This allows us to record and replay an individual’s interaction with the Services. For more information about how Hotjar uses your personal information, please visit the “Personal Data collected from a visitor of a Hotjar Enabled Site” section of Hotjar’s Privacy Policy . To learn more about how to opt-out of Hotjar’s use of your information, please click here

      • Rakuten Conversion Tracker .  For more information about how Rakuten uses your personal information, please visit   Rakuten’s Privacy Policy .  To learn more about how to opt-out of Rakuten’s use of your information, please click here

      • Meta Business Tools.   For more information about how Meta uses your personal information, please visit Meta’s Privacy Policy .  To learn more about how to opt-out of Meta’s collection and use of your information, visit www.aboutads.info/choices or www.youronlinechoices.eu

      • Klaviyo Email / SMS Analytics.   For more information about how Klaviyo collects and uses your personal information, including how to exercise your rights, please visit Klayiyo’s Privacy Center .  

      Social Media Platforms . Our Services may contain social media buttons, such as Instagram, YouTube, Spotify, Facebook, Twitter, TikTok, LinkedIn and Weibo, which might include widgets such as the “share this” button or other interactive mini programs). These features may collect personal information such as your IP address and which page you are visiting on our Services and may set a cookie to enable the feature to function properly. Your interactions with these platforms are governed by the privacy policy of the company providing it.

      C. Personal Information Collected from Other Sources

      Third-Party Services and Sources
      . We may obtain personal information about you from other sources, including through third-party services and organizations.  For example, if you access our Services through a third-party application, such as an app store, a third-party login service, or a social networking site, we may collect personal information about you from that third-party application that you have made available via your privacy settings.

      Referrals and Sharing Features
      Our Services may offer various tools and functionalities that allow you to provide personal information about your friends through our referral service.  Our referral services may also allow you to forward or share certain content with a friend or colleague, such as an email inviting your friend to use our Services. Please only share with us contact information of people with whom you have a relationship (e.g., relative, friend, neighbor, or co-worker).

      2. HOW WE USE YOUR PERSONAL INFORMATION

      We use your personal information for a variety of business purposes, including to provide our Products and Services, for administrative purposes, and to market our Products and Services, as described below.

      A. Provide Our Products and Services

      We use your information to fulfil our contract with you and provide you with our Products and Services, such as:

      • Managing your information and accounts;

      • Providing access to certain areas, functionalities, and features of our Products and Services;

      • Processing and fulfilling your order and notify you of your order status

      • Answering requests for customer or technical support; 

      • Communicating with you about your account, activities on our Services, and policy changes;

      • Processing your financial information and other payment methods for Products or Services purchased;

      • Processing applications if you apply for a job we post on our Services; and

      • Allowing you to register for events.

      B. Administrative Purposes

      We use your information for various administrative purposes, such as:

      • Pursuing our legitimate interests such as direct marketing, research and development (including marketing research), network and information security, and fraud prevention;

      • Detecting security incidents, protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for that activity;

      • Measuring interest and engagement in our Products and Services; 

      • Short-term, transient use, such as contextual customization of ads;

      • Improving, upgrading, or enhancing our Products and Services; 

      • Developing new products and services;

      • Ensuring internal quality control and safety;

      • Authenticating and verifying individual identities, including requests to exercise your rights under this Privacy Notice;

      • Debugging to identify and repair errors with our Services;

      • Auditing relating to interactions, transactions, and other compliance activities;

      • Sharing personal information with third parties as needed to provide the Products and Services;

      • Enforcing our agreements and policies; and

      • Carrying out activities that are required to comply with our legal obligations.

      We may use your information for other legitimate business purposes as permitted by law.

      C. Marketing and Advertising our Products and Services

      We may use personal information to tailor and provide you with content and advertisements. We may provide you with these materials as permitted by applicable law. 

      Some of the ways we market to you include email campaigns, text messages, custom audiences advertising, and “interest-based” or “personalized advertising,” including through cross-device tracking.

      If you have any questions about our marketing practices or if you would like to opt out of the use of your personal information for marketing purposes, you may contact us at any time as set forth in Contact Us below. 

      D. With Your Consent

      We may use personal information for other purposes that are clearly disclosed to you at the time you provide personal information or with your consent.

      E. De-Identified and Aggregated Information

      We may use personal information to create de-identified and/or aggregated information, such as demographic information, information about the device from which you access our Services, or other analyses we create.

      F. Other Purposes

      We also use your personal information for other purposes as requested by you or as permitted by applicable law.

      3. HOW WE DISCLOSE YOUR PERSONAL INFORMATION

      We disclose your personal information to third parties for a variety of business purposes, including to provide our Products and Services, to protect us or others, or in the event of a major business transaction such as a merger, sale, or asset transfer, as described below. 

      A. Disclosures to Provide our Products and Services

      The categories of third parties with whom we may share your personal information are described below. 

      • Service Providers . We may share your personal information with our third-party service providers and vendors that assist us with the provision of our Services. This includes service providers and vendors that provide us with our e-commerce platform (e.g., Shopify), IT support, hosting, payment processing (e.g., PayPal, Amazon Pay, Klarna, or others), product protection (e.g., Clyde by Cover Genius or others), customer service, and related services.

      • Business Partners . We may share your personal information with business partners to provide you with a Product or Service you have requested. We may also share your personal information with business partners with whom we jointly offer Products or Services.

      • Affiliates . We may share your personal information with our company affiliates for example: for our administrative purposes, IT management, or for them to provide services to you or support and supplement the Services we provide. 

      • Other Users or Third Parties with which You Share or Interact . As described above in Personal Information We Collect ,” our Services may allow you to share personal information or interact with other users and third parties (including individuals and third parties who do not use our Services and the general public). 

      • Advertising Partners . Through our Services, we may share your personal information with third-party advertising partners. These third-party advertising partners may set Technologies and other tracking tools on our Services to collect information regarding your activities and your device (e.g., your IP address, cookie identifiers, page(s) visited, location, time of day). These advertising partners may use this information (and similar information collected from other services) for purposes of delivering personalized advertisements to you when you visit digital properties within their networks. This practice is commonly referred to as “interest-based advertising,” “cross-context behavioral advertising,” or “personalized advertising.”

      • APIs/SDKs. We may use third-party application program interfaces (“APIs”) and software development kits (“SDKs”) as part of the functionality of our Services. For more information about our use of APIs and SDKs, please contact us as set forth in “Contact Us” below.

      • Payment Processors. . Any payments made via our Services are processed by third-party payment processors.  Our third-party payment processors may include:

        • PayPal.  New Audio utilizes PayPal, a third-party payment processor, to process credit card payment transactions on the Site. When you select the "check-out" feature icon on the Site and have entered in your transaction information you may select the PayPal icon to complete the transaction. You may choose to pay with an established PayPal account in which case you will be asked to provide your login credentials including your name and email address. You may also choose to pay directly with a debit or credit card in which case, in order to complete the transaction, you must enter in your personal information on the PayPal site. This information includes any debit or pre-paid gift card information, the type of payment card you are using (i.e., Visa, MasterCard, Amex), the expiration date of your card and your billing information, including first name, last name, home address, shipping address if different from home address, your phone number and email address.  New Audio does not retain any of your credit or debit card information that you provide when you check out using PayPal. You can read more about PayPal’s privacy and data security practices at https://www.paypal.com/us/webapps/mpp/ua/privacy-full.

        • Amazon Pay.  New Audio also utilizes Amazon Pay, another third-party payment processor, which allows you to complete your transaction using payment information stored in your Amazon account. If you complete your transaction using Amazon Pay, your payment method information is not shared with New Audio. You can read more about Amazon Pay’s privacy and data security practices at https://pay.amazon.com/us/help/201491260.

        • Klarna.  New Audio also utilizes Klarna, another third-party payment processor, which allows you to complete your transaction using payment information stored in your Klarna account. If you complete your transaction using Klarna, your payment method information is not shared with New Audio. You can read more about Klarna’s privacy and data security practices at https://legal.sezzle.com/privacy.

      We may also share your information with third parties as appropriate and permitted by law. The privacy choices you may have about your personal information are determined by applicable law and are described in Section 5 below.

      B. Disclosures to Protect Us or Others

      We may access, preserve, and disclose any information we store associated with you to external parties if we, in good faith, believe doing so is required or appropriate to: comply with law enforcement or national security requests and legal process, such as a court order or subpoena; protect your, our, or others’ rights, property, or safety; enforce our policies or contracts; collect amounts owed to us; or assist with an investigation or prosecution of suspected or actual illegal activity.

      C. Disclosure in the Event of Merger, Sale, or Other Asset Transfers

      If we are involved in a merger, acquisition, financing due diligence, reorganization, bankruptcy, receivership, purchase or sale of assets, or transition of service to another provider, your information may be sold or transferred as part of such a transaction, as permitted by law and/or contract.

      4. YOUR PRIVACY CHOICES AND RIGHTS

      Your Privacy Choices
      . The privacy choices you may have about your personal information are determined by applicable law and are described below. 
      • Email Communications . If you receive an unwanted email from us, you can use the unsubscribe link found at the bottom of the email to opt out of receiving future emails. Note that you will continue to receive transaction-related emails regarding products or Services you have requested. We may also send you certain non-promotional communications regarding us and our Services, and you will not be able to opt out of those communications (e.g., communications regarding our Services or updates to our Terms or this Privacy Notice). 

      • Text Messages If you receive an unwanted text message from us, you may opt out of receiving future text messages from us by following the instructions in the text message you have received from us or by otherwise contacting us as set forth in “Contact Us” below.

      • Mobile Devices . We may send you push notifications through our mobile application. You may opt out from receiving these push notifications by changing the settings on your mobile device. With your consent, we may also collect precise location-based information via our mobile application. You may opt out of this collection by changing the settings on your mobile device.

      • Phone calls . If you receive an unwanted phone call from us, you may opt out of receiving future phone calls from us by following the instructions which may be available on the call or by otherwise contacting us as set forth in Contact Us below.

      • “Do Not Track Do Not Track (“ DNT ”) is a privacy preference that users can set in certain web browsers. Please note that we do not currently respond to or honor DNT signals or similar mechanisms transmitted by web browsers.

      • Cookies and Personalized Advertising . You may stop or restrict the placement of Technologies on your device or remove them by adjusting your preferences as your browser or device permits. However, if you adjust your preferences, our Services may not work properly. Please note that cookie-based opt-outs are not effective on mobile applications. However, you may opt-out of personalized advertisements on some mobile applications by following the instructions for Android , iOS , and others

      The online advertising industry also provides websites from which you may opt out of receiving targeted ads from data partners and other advertising partners that participate in self-regulatory programs. You can access these and learn more about targeted advertising and consumer choice and privacy by visiting the Network Advertising Initiative , the Digital Advertising Alliance , the European Digital Advertising Alliance , and the Digital Advertising Alliance of Canada

      Please note you must separately opt out in each browser and on each device. 

      Your Privacy Rights
      . In accordance with applicable law, you may have the right to:
      • Access to and Portability of Your Personal Information , including: (i) confirming whether we are processing your personal information; (ii) obtaining access to or a copy of your personal information; and (iii) receiving an electronic copy of personal information that you have provided to us, or asking us to send that information to another company in a structured, commonly used, and machine readable format (also known as the “right of data portability”);

      • Request Correction of your personal information where it is inaccurate or incomplete. In some cases, we may provide self-service tools that enable you to update your personal information;

      • Request Deletion of your personal information; 

      • Request Restriction of or Object to our processing of your personal information where the processing of your personal information is based on our legitimate interest or for direct marketing purposes, including (i) the right to opt-out of the sharing of personal information, (ii) object to or restrict our use of or your sensitive personal information, including the right to opt-out of the sharing of sensitive personal information, and (iii) opt out of the processing of your personal information for purposes of (a) targeted advertising, and (b) profiling in furtherance of decisions that produce legal or similarly significant effects concerning you; and

      • Withdraw your Consent to our processing of your personal information. Please note that your withdrawal will only take effect for future processing and will not affect the lawfulness of processing before the withdrawal.

      If you would like to exercise any of these rights, please contact us as set forth in Contact Us below. We will process such requests in accordance with applicable laws.

      5. SECURITY OF YOUR INFORMATION

      We take steps to ensure that your information is treated securely and in accordance with this Privacy Notice. Unfortunately, no system is 100% secure, and we cannot ensure or warrant the security of any information you provide to us. To the fullest extent permitted by applicable law, we do not accept liability for unauthorized access, use, disclosure, or loss of personal information.

      By using our Products and Services or providing personal information to us, you agree that we may communicate with you electronically regarding security, privacy, and administrative issues relating to your use of our Services. If we learn of a security system’s breach, we may attempt to notify you electronically by posting a notice on our Services, by mail, or by sending an email to you.

      6. INTERNATIONAL DATA TRANSFERS

      All information processed by us may be transferred, processed, and stored anywhere in the world, including, but not limited to, the United States or other countries, which may have data protection laws that are different from the laws where you live. We endeavor to safeguard your information consistent with the requirements of applicable laws.  For more information about the safeguards we use for certain international transfers of personal information, please see the "Supplemental Notice for Certain International Countries" below or Contact Us

      If we transfer personal information which originates in the European Economic Area, Switzerland, and/or the United Kingdom to a country that has not been found to provide an adequate level of protection under applicable data protection laws, one of the safeguards we may use to support such transfers are the UK International Data Transfer Agreement or Addendum or EU Standard Contractual Clauses .  

      7. RETENTION OF PERSONAL INFORMATION

      We store the personal information we collect as described in this Privacy Notice for as long as you use our Products or Services, or as necessary to fulfill the purpose(s) for which it was collected, provide our Products or Services, resolve disputes, establish legal defenses, conduct audits, pursue legitimate business purposes, enforce our agreements, and comply with applicable laws, or based upon other criteria, including, but not limited to, the sensitivity and volume of such data.  Additionally, we endeavor to retain all such personal information in accordance with legal requirements.

      8. NOTICE AT COLLECTION AND SUPPLEMENTAL NOTICE FOR RESIDENTS OF CALIFORNIA AND CERTAIN U.S. STATES

      This Supplemental Notice is for residents of states that have adopted comprehensive privacy legislation and others that may come into effect from time to time and are applicable to the Company, including, but not limited to, California, Connecticut, Colorado, Utah and Virginia (collectively, “ Applicable State Laws ”).  The following table describes the categories of personal information New Audio has collected and whether New Audio disclosed that personal information for a business purpose (e.g., to a service provider) in the preceding 12 months.

      Category of Personal Information Collected by New Audio

      Purposes for which Personal Information was Collected

      Category of Third Parties to which Personal Information is Disclosed for a Business Purpose

      Identifiers.  A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, Social Security number, or other similar identifiers. 

      • To provide our Products and Services

      • For administrative purposes

      • Marketing and advertising our Products and Services

      • For purposes for which we have obtained your consent

      • Create de-identified and/or aggregated data

      • Comply with our legal obligations

      • Promote safety, integrity and security, and prevent fraud

      • Protect our legitimate business interests and legal rights

      • At your request or for other purposes as permitted by law

      • Service providers

      • Business partners 

      • Affiliates 

      • Other users or third parties you share or interact with

      • Government entities

      • Advertising networks

      • Internet service providers

      • Data analytics providers

      • Operating systems and platforms

      • Social networks

      Personal information categories  A name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver's license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. Personal Information does not include publicly available information that is lawfully made available to the general public from federal, state, or local government records. Note: Some personal information included in this category may overlap with other categories.

      • To provide our Products and Services

      • For administrative purposes

      • Marketing and advertising our Products and Services

      • For purposes for which we have obtained your consent

      • Create de-identified and/or aggregated data

      • Comply with our legal obligations

      • Promote safety, integrity and security, and prevent fraud

      • Protect our legitimate business interests and legal rights

      • At your request or for other purposes as permitted by law

      • Service providers

      • Business partners 

      • Affiliates 

      • Other users or third parties you share or interact with

      • Government entities

      • Advertising networks

      • Internet service providers

      • Data analytics providers

      • Operating systems and platforms

      • Social networks

      Commercial information Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.

      • To provide our Products and Services

      • For administrative purposes

      • Marketing and advertising our Products and Services

      • For purposes for which we have obtained your consent

      • Create de-identified and/or aggregated data

      • Comply with our legal obligations

      • Promote safety, integrity and security, and prevent fraud

      • Protect our legitimate business interests and legal rights

      • At your request or for other purposes as permitted by law

      • Service providers

      • Business partners 

      • Affiliates

      • Advertising networks

      • Data analytics providers

      Internet or other electronic network activity Browsing history, search history, information on a consumer's interaction with an internet website, application, or advertisement.

      • To provide our Products and Services

      • For administrative purposes

      • Marketing and advertising our Products and Services

      • For purposes for which we have obtained your consent

      • Create de-identified and/or aggregated data

      • Comply with our legal obligations

      • Promote safety, integrity and security, and prevent fraud

      • Protect our legitimate business interests and legal rights

      • At your request or for other purposes as permitted by law

      • Service providers

      • Business partners 

      • Affiliates

      • Advertising networks

      • Data analytics providers

      Geolocation data Physical location or movements.

      • To provide our Products and Services

      • For administrative purposes

      • Marketing and advertising our Products and Services

      • Service providers

      • Advertising networks

      • Data analytics providers

      Sensory data Audio, electronic, visual, thermal, olfactory, or similar information.

      • To provide our Products and Services

      • Marketing and advertising our Products and Services

      • Service providers

      • Business partners

      • Data analytics providers

      Professional or employment-related information Current or past job history or performance evaluations.

      • For administrative purposes

      • Comply with our legal obligations

      • Protect our legitimate business interests and legal rights 

      • Service providers

      • Government entities

      Inferences drawn from other personal information to create a profile about a consumer Profile reflecting a consumer's preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.

      • To provide our Products and Services

      • For administrative purposes

      • Marketing and advertising our Products and Services

      • For purposes for which we have obtained your consent

      • Create de-identified and/or aggregated data

      • Service providers

      • Business partners 

      • Affiliates

      • Advertising networks

      • Data Analytics providers

      • Social Networks

      • Data analytics providers

      The categories of sources from which we collect personal information and our business and commercial purposes for using personal information are set forth in more detail in Personal Information We Collect and How We Use Your Personal Information above, respectively. 

      “Sales” of Personal Information under the CCPA

      For purposes of certain state law, New Audio does not “sell” personal information, nor do we have actual knowledge of any “sale” of personal information of minors under 16 years of age as the term “sell” is commonly understood. That said, we may share information with third-party advertising partners for the purpose of promoting our Products and Services as described above, such as for cross-context behavioral advertising. To the extent that such sharing is considered a “sale” under California law, you may limit such sharing by following the instructions found above in the section titled, Your Privacy Choices and Rights > Your Privacy Choices > Cookies and Personalized Advertising, or by contacting us as set forth in Contact Us below.

      Opt-out of “Sales” for Nevada, California, and Virginia Residents. 

      If you are a resident of Nevada, California, or Virginia, you have the right to opt-out of the sale of certain personal information to third parties who intend to license or sell that personal information. You can exercise this right by contacting us at support@masterdynamic.com with the subject line “[Nevada, California, or Virginia] Do Not Sell Request” and providing us with your name and the email address associated with your account. Please note that we do not currently sell your personal information as sales are defined in Nevada Revised Statutes Chapter 603A. If you have any questions, please contact us by contacting us as set forth in Contact Us below.

      Additional Privacy Rights for Residents of Certain States
      • Non-Discrimination . Residents of certain states have the right not to receive discriminatory treatment by us for the exercise of their rights conferred by applicable law.  

      • Authorized Agent Only you, or someone legally authorized to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child. To authorize an agent, provide written authorization signed by you and your designated agent and contact us as set forth in Contact Us below for additional instructions.

      • Verification . To protect your privacy, we will take steps to reasonably verify your identity before fulfilling your request. These steps may involve asking you to provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative, or to answer questions regarding your account and use of our Products and/or Services.  For example, we may match your name, email address and physical address with information we maintain.  Depending on the type of request you submit, we will attempt to match either two or three of these data points you provided.  If we are unable to verify your request with the data points you provided, we may reach out to you for additional information to verify your request.  You may submit a request on behalf of your minor child.

      De-Identified Information
      . If we create or receive de-identified information, we will not attempt to reidentify such information, except to comply with applicable law. 

      California Shine the Light
      . The California “Shine the Light” law permits users who are California residents to request and obtain from us once a year, free of charge, a list of the third parties to whom we have disclosed their personal information (if any) for their direct marketing purposes in the prior calendar year, as well as the type of personal information disclosed to those parties.

      9. SUPPLEMENTAL NOTICE FOR CERTAIN INTERNATIONAL COUNTRIES

      A. Supplemental Notice for Canada

      This Supplemental Notice for Canada only applies to our processing of personal information that is subject to the applicable data protection laws of Canada.

      • Security of Your Information. The files and records containing your personal information will be kept in our offices and/or on our servers or those of our service providers, and only those employees that require it for the purposes of their duties will have access to these files.

      • International Transfers and Access. Personal information may be accessible to the courts and the law enforcement and national security authorities of the United States. To obtain more information about New Audio’s policies and practices with respect to service providers outside of Canada, please contact us as set forth in Contact Us below.

      B. Supplemental Notice for China

      This Supplemental Notice for China only applies to our processing of personal information that is subject to the applicable data protection laws of China, including the Personal Information Protection Law (“PIPL”).

      • Your Privacy Rights.   In addition to the applicable rights listed above in Section 5, you have the following additional data subject rights: the right to request an explanation on how your Personal Data is handled, the right to file a lawsuit, and the right to allow your next of kin to exercise any of your rights unless other arrangements have been made before your death.  For purposes of the PIPL, the Company’s VP of Finance is your data handler, and data subject requests may be directed to the contact information provided below.

      • International Transfers. When transferring Personal Data which originates in China internationally, we will comply with the applicable requirements governing the transfer and processing of such data, which may include standard contractual clauses.  Providing information for employment or otherwise through the Products or Services constitutes your consent for our international transfer of your data.

      • List of Entrusted Persons.   If permitted under applicable law, data subjects may request a copy of our service providers (entrusted persons).

      10. CHILDREN’S INFORMATION

      The Services are not directed to children under 13 (or other age as required by local law), and we do not knowingly collect personal information from children.

      If you are a parent or guardian and believe your child has uploaded personal information to our Services without your consent, you may contact us as described in Contact Us below. If we become aware that a child has provided us with personal information in violation of applicable law, we will delete any personal information we have collected, unless we have a legal obligation to keep it, and terminate the child’s account.

      11. OTHER PROVISIONS

      Third-Party Websites/Applications.
      The Services may contain links to other websites/applications and other websites/applications may reference or link to our Services. These third-party services are not controlled by us. We encourage our users to read the privacy policies of each website and application with which they interact. We do not endorse, screen, or approve, and are not responsible for, the privacy practices or content of such other websites or applications. Providing personal information to third-party websites or applications is at your own risk.

      Supervisory Authority
      If your personal information is subject to applicable data protection laws of the European Economic Area, Switzerland, or the United Kingdom, or Virginia, you have the right to lodge a complaint with the competent supervisory authority or attorney general if you believe our processing of your personal information violates applicable law:

      12. CONTACT US

      New Audio is the controller of the personal information we process under this Privacy Notice. 

      If you have any questions about our privacy practices or this Privacy Notice, or to exercise your rights as detailed in this Privacy Notice, please contact us at:

      New Audio LLC d/b/a Master & Dynamic

      P.O. Box 20257

      Greeley Square Station 4 East 27 th Street

      New York, NY 10001

      privacy@masterdynamic.com

      Attn: Brian Conroy

      Contact details of EU/UK legal representatives:

      Rivacy GmbH
      Mexikoring 33
      22297 Hamburg
      info@privacy.eu

      Attn: Master & Dynamic Privacy

      Rivacy Ltd.
      87, Warriner Gardens
      Unit G1/G2,
      London, SW11 4DX

      info@privacy.co.uk

      Attn: Master & Dynamic Privacy