To celebrate the launch of our Master & Dynamic for 0.95 Headphones, our recent collaboration with premium camera brand Leica, we threw two launch events, one at the NeueHouse in New York City on April 27th, and one at the Leica store in Los Angeles on May 4th.
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Jonathan Levine, our founder and CEO, was in attendance at both events and kicked off the evenings with a speech about the collaboration. At both NeueHouse and the Leica store, guests, who included executives from Leica, musicians, DJs, photographers, and other friends of the brand, had the opportunity to test out the #MDxLeica095 Headphones for themselves.
“Once I got the headphones in my hands, it was almost like I was holding a Leica,” says Brian Willette, one of our featured photographers in the collaboration. “It’s almost like there’s the same tactile quality.”
Willette’s response to the product was echoed around the rooms. And Steggen Keil, Director of Global Sales for Leica, thinks he knows why: “Aren’t music and photography universal languages? Which everybody understands?”
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